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Top Tips for Designing a Trade Show Booth

Posted by Pipe & Drape on 1/19/2021 to Pipe and Drape
Top Tips for Designing a Trade Show Booth

Trade shows can be a great place for you to get your brand seen by the public. That said, there are some simple mistakes that can hurt your ability to stand out from the crowd. In order to take full advantage of these events, use these top tips for designing a trade show booth.


Get Your Name Out There

Your trade show booth should look anything but dull and barren. At this event, you want passersby to see your brand while they’re at the event and remember it after they leave. In order to get your name out there, be sure to set up plenty of banners and other pieces of décor that display your brand.

You don’t want to go too far, though. If every inch of the booth displays a banner, it can become a bit obnoxious. However, putting together some creative and beautiful banners that clearly display your brand’s label can help you stand out in a big way.

Look the Part

Suffice it to say that setting up a booth that looks clean, organized, and professional is important. Don’t allow personal belongings to clutter the area. Instead, slide belongings under a table or store them somewhere that’s secure and out-of-sight. Likewise, set up some nice décor around the area. However, you don’t need to break out the fine china for the occasion, as stunning as it may be.

More specifically, make simple, small touches that have a profound effect. One of the best ways to do this is with a pipe and drape display. Not only are these displays easy to set up, but the right drape can add the perfect pinch of class and professionalism to your booth.

At Pipe & Drape Online, we can set you up with individual draping poles, as well as complete pipe and drape sets that will make your booth pop. Putting together a pipe and drape set is a swift task that can go a long way at trade shows.

Get Passersby Involved

When it comes to discussing top tips for designing a trade show booth, looking at ways to implement interactivity is key.

By adding an interactive element to your booth, passersby will become willing participants in seconds. Consider adding games to the front of your booth, as well as prizes for participants to win. Be sure to prominently mention prizes on your banners too.

These games don’t have to be complicated; something as simple as a prize wheel or a quick trivia game can be very successful. Whichever interactive activity you go with, putting it on display can be an immensely effective way to attract people to your booth and engage them in your brand.

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